NIKE LUXEMBOURG

1st Nike Store in Luxembourg: design & delivery

For its first store in Luxembourg, Nike chose the Cloche d’Or Shopping Center to introduce Nike Rise, its next-generation store concept designed to connect sport, lifestyle, services and digital experiences.

A 1,360 m² flagship spanning two floors, this ambitious project was supported by retail3D over 18 months, through to opening.

How do you successfully deliver a large-scale international retail project without ever letting technical complexity overshadow the customer experience?

Our approach

Over 18 months, retail3D supported Nike and its master franchisee, Retailors, in developing and delivering the project: feasibility studies, drawings, technical design, tendering, landlord–tenant coordination, resolving technical constraints and site supervision.

With 1,360 m² across two floors and a concept combining architecture, technical systems and digital features, every stage required meticulous coordination.

As unforeseen issues and constraints arose, our teams challenged assumptions, tested options, refined proposals and found the solutions needed to preserve the concept’s ambition and keep the project on track through to opening.

The result

Luxembourg’s first and only Nike Store, and the first Nike Rise concept in the Greater Region: an immersive, connected space bringing together the worlds of Nike and Jordan, with a seamless experience across physical and digital touchpoints.

A flagship project showcasing the full value of our Deliver expertise: turning 18 months of complexity into an experience that feels effortless to visitors.

Behind the scenes of the project

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